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She has 1.2 million followers and earns $15,000 per POST.

'It comes down to timing, luck and passion': How Instagram beauty Sjana Earp turned her 1.2 million followers into a successful business that earns her $15,000 per POST 


  • Sjana Earp, 22, is an Australian influencer with more than 1.2 million followers 
  • She has opened up about her success and says she never expected it  
  • Sjana also never does sponsored posts unless she uses the brand herself 
  • She has also shared her top tips for creating the perfect Instagram page  



    • At just 22, Sjana Earp has more than 1.2 million Instagram followers and spends her time taking stunning snaps in some of the most exotic and beautiful places in the world. 
    But the model and photographer, from Newcastle, New South Wales, never expected to become so popular on social media or to be making a substantial income as a result.
    Speaking to the Sydney Morning Herald, who claim these top influencers make up to $15,000 per post, Sjana opened up about her Instagram success and her plans for the future. 

    At just 22, Sjana Earp has more than 1.2 million Instagram followers and spends her time taking stunning snaps in some of the most exotic and beautiful places in the world


     But the model and photographer, from Newcastle, New South Wales, never expected to become so popular on social media or to be making a substantial income as a result

    Speaking to the Sydney Morning Herald, who claim these top influencers make up to $15,000 per post, Sjana opened up about her Instagram success and her plans for the future
    For Sjana, Instagram started as an emotional outlet before her followers skyrocketed - something she puts down to 'timing, luck and passion'.
    'Instagram has provided me with an outlet - there's nothing worse than bottling up your emotions - and my followers accepted me being open about my feelings,' she said. 
    'Three years ago I was approached by an agency who wanted to manage me. My reaction was, "What? Really? I could get paid for doing this?".'

    For Sjana, Instagram started as an emotional outlet before her followers skyrocketed - something she puts down to 'timing, luck and passion'

    'Instagram has provided me with an outlet - there's nothing worse than bottling up your emotions - and my followers accepted me being open about my feelings,' she said
    'Three years ago I was approached by an agency who wanted to manage me. My reaction was, "What? Really? I could get paid for doing this?",' she said
    Sjana, who doesn't do sponsored posts unless she uses the brand/product herself, also said that she 'limits' herself more than many other influencers as it works better for her 'personal brand'.
     As your following grows, so does the price tag associated with posts.
    She also has a contract with yoga wear brand, Alo Yoga, due to her famed beachy yoga snaps.
    So what's next for the Australian beauty?
    'As your following grows, opportunities grow and so does the price tag associated with posts. It's a very spontaneous life. I don't know what's next but I do know how lucky I am to do what I do,' she said. 

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